SWEET STREET’S BAR PACKAGING

AN ARTISAN DESIGN APPROACH TO AN ARTISAN QUALITY LINE OF DESSERTS

America’s leading back-of-house frozen gourment dessert manufacturer wanted to offer consumers what was only available on restaurant menus. Their popular line of dessert bars reflects Sweet Street’s notorious attention to detail, top-shelf ingredients, and hand finishing. The final five packaging solutions conveys the same care and craft found in every bite of Sweet Street’s amazing products.

Thanks to Will Stone for all the box shots.

THE PACKAGE DESIGN

THE BAR PACKAGING LINEUP

THE OOH LA LA DEVICE

THE DIELINE